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Mu 2013, bungwe la Renesas lidatsitsimutsidwa, pomwe akuluakulu akuchokera ku zimphona zamagalimoto za Toyota ndi Nissan, komanso Hisao Sakuta, yemwe ndi wodziwa zambiri pamakampani ogulitsa zida zamagalimoto, adatcha CEO watsopano, zomwe zikuwonetsa kuti kusintha kwakukulu kuli pafupi. .
Pofuna kuchepetsa katundu, Sakuta Hisao adaganiza zopatsa Renesas "kuwonda" koyamba.Kuchotsa anthu 2,000 ndikungosangalatsa, bizinesi yopanda phindu imodzi ndi imodzi kuti mumve mpweya wozizira:
Bizinesi ya modem ya LTE ya mafoni a m'manja a 4G inagulitsidwa ku Broadcom, fakitale ya CMOS ya makamera a foni yam'manja inagulitsidwa kwa Sony, ndipo bizinesi yowonetsera IC yowonetseratu inagulitsidwa ku Synaptics.
Zogulitsa zingapo zimatanthawuza kuti Renesas yatuluka kwathunthu pamsika wa smartphone, ndikuyambiranso mphamvu zake zachikhalidwe: MCUs.
MCU imadziwika kuti microcontroller, ndipo mawonekedwe akulu kwambiri ndi magalimoto.Magalimoto a MCU nthawi zonse amakhala bizinesi yopindulitsa komanso yopindulitsa kwambiri ku Renesas, yomwe imatenga pafupifupi 40% ya msika wapadziko lonse lapansi.
Kuyang'ananso pa ma MCU, Renesas adagwirizananso mwachangu mu 2014 kuti akwaniritse phindu atakhazikitsa.Koma mutatha kuchotsa mafuta opanda pake, momwe mungapangire minofu imakhala yovuta.
Kwa ma MCU ang'onoang'ono, amitundu yambiri, malo olimba azinthu ndiye maziko a maziko.2015, kukwaniritsidwa kwa mbiri yakale ya Hisao Sakuta atapuma pantchito, a Renesas sanalowetsenso makina opangira ma semiconductor, kapena unyolo wamagalimoto a Wu Wenjing, yemwe amachita bwino pa chinthu chimodzi chokha: kuphatikiza ndi kugula.
Panthawi ya Wu Wenjing, Renesas adagula motsatizana ndi kampani ya US Intersil (Intersil), IDT, Dialog ya kampani yaku Britain, kuti apange tchipisi tating'onoting'ono, maukonde opanda zingwe ndi tchipisi tosungira deta, kulumikizana opanda zingwe pa bolodi lalifupi.
Atakhala mokhazikika mumkulu wamagalimoto a MCU, Renesas adalowanso m'munda wowongolera mafakitale, kuyendetsa mwanzeru, mafoni anzeru, Phwando kuchokera ku Tesla kupita ku Apple, mtsogoleri wa nyenyezi.
Poyerekeza ndi Renesas, njira ya Sony yakuchira yakhala yowawa kwambiri, koma lingaliro ndilofanana.
Pakatikati pa pulogalamu ya kusintha kwa Kazuo Hirai "One Sony" ndi Playstation kunja kwa zinthu zosatha, monga ma TV, mafoni a m'manja, ma laputopu, kuti achite nawo nkhondoyi, kutayika kwa aku Korea si manyazi.
Nthawi yomweyo, tayika chuma chathu chochepa cha R&D mubizinesi yojambulira digito, yomwe imayimiriridwa ndi tchipisi ta CIS, kuti titenge nawo gawo pamayendedwe a ma terminals am'manja ngati gawo lothandizira.
CIS chip (CMOS image sensor) ndi chipangizo chamagetsi chomwe chimatembenuza zithunzi zowoneka bwino kukhala ma siginecha amagetsi, ndipo ndi gawo lofunika kwambiri la mafoni a m'manja, omwe amadziwika kuti "pansi".2011, ma iPhone 4s kwa nthawi yoyamba pogwiritsa ntchito Sony IMX145, lingaliro la CIS lidayamba kuchepa.
Ndi zowonetsera za Apple, kuchokera ku Samsung's S7 series mpaka Huawei's P8 ndi P9 series, Sony's CIS chip yatsala pang'ono kukhala chitsanzo chodziwika bwino.
Pofika nthawi yomwe Sony idatulutsa sensa yake yazithunzi za CMOS yokhala ndi katatu pamsonkhano wa ISSCC mu 2017, kulamulira kunali kosatheka.
Mu Epulo 2018, lipoti lapachaka la Sony lidatha zaka khumi zotayika ndikupeza phindu lalikulu kwambiri kuposa kale lonse.Kazuo Hirai, yemwe adalengeza kuti akutsika ngati CEO posachedwapa, adamwetulira kwanthawi yayitali.
Mosiyana ndi ma CPU ndi ma GPU, omwe amadalira kuphatikiza kuti awonjezere mphamvu zamakompyuta, ma MCU ndi ma CIS, monga "tchipisi chogwira ntchito", safuna njira zapamwamba, koma amakhala ndi zofunikira zapamwamba zodalirika komanso zolimba, ndipo amadalira kwambiri akatswiri odziwa zambiri komanso luso lalikulu. kuchuluka kwa chidziwitso chachinsinsi pakupanga ndi kupanga.
M’mawu ena, zimadalira kwambiri mmisiri.
Poyerekeza ndi ma CIS apamwamba kwambiri a Sony akufunikabe TSMC foundry, zinthu za Renesas MCU nthawi zambiri zimakakamira pa 90nm kapena 110nm, ukadaulo waukadaulo siwokwera, ndipo m'malo mwake ndikuchedwa, koma mayendedwe amoyo ndiatali, ndipo makasitomala sadzakhalapo. mosavuta m'malo akasankha.
Choncho, ngakhale tchipisi kukumbukira Japan anamenyedwa ndi South Korea, koma analogi Chip monga woimira nkhani mafakitale, Japan pafupifupi konse kulambalala.
Komanso, pazaka khumi zakugona, onse a Renesas ndi Sony adakumbatira mwendo wokhuthala wokwanira kuyimilira.
Makampani opanga magalimoto ku Japan palokha ali ndi chizolowezi "chosapatsa alendo nyama ngakhale mumphika wowola", ndipo malonda agalimoto a Toyota pafupifupi 10 miliyoni adapatsa Renesas malamulo okhazikika.
Sony foni yam'manja malonda, ngakhale osatha mu pendulum, koma chifukwa cha CIS Chip n'zovuta m'malo udindo, kotero kuti Sony akhoza akadali mu okwana mafoni a sitima otsiriza kupanga tikiti siteshoni.
Kuyambira theka lachiwiri la 2020, kusowa kwa chilala komwe sikunachitike kwakhudza dziko lonse lapansi, pomwe mafakitale angapo akutseka chifukwa cha tchipisi.Monga chilumba chonyalanyazidwa kwanthawi yayitali chamakampani opanga ma semiconductor, Japan ilinso pabwalo.
Nthawi yotumiza: Jul-16-2023